Managing Major Gift Fundraisers

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Managing Major Gift Fundraisers, Master the Art of Building and Leading High-Performing Fundraising Teams.

Course Description

In the fiercely competitive landscape of non-profit fundraising, the capacity to both attract and retain top-tier talent is paramount. This course will empower you to build and effectively manage an exceptional major gift fundraising team. You’ll gain expertise in:

– Strategic Hiring: Elevate the process of identifying, attracting, and hiring top-tier major gift fundraisers by seeking individuals embodying the virtues of humility, hunger, and smarts.

– Onboarding Excellence: Approach the onboarding process with deliberate intention, establishing a foundation that propels your new fundraisers toward success.

– Management Strategies: Explore various strategies for successfully managing fundraisers such as accessibility, focus, embracing feedback and continuous learning.

– Streamlined Meetings: Transform routine team meetings from mere obligations into opportunities for growth, collaboration, and celebration.

– Quarterly Appraisals: Quarterly appraisals are imperative, ensuring proactive feedback is a consistent part of the process.

The course was created by Adam Platzer, a major gift fundraiser with over 18 years of experience. He has helped secure transformative contributions, including a landmark $50 million donation. The gift represents the largest single philanthropic contribution in the history of RIT. His connection to RIT runs deep, as not only is he an alumnus, but also a graduate who earned a BS in Marketing and an MBA, all while playing on their nationally acclaimed lacrosse team. He is also passionate about advancing higher education through philanthropy and is the founder of Forward Fundraisers, a dedicated educational resource for major gift fundraisers.


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