AI for All

Generative AI is transforming how industries operate by enabling machines to produce human-like text, images, videos, code, and other creative outputs—reshaping communication, creativity, and decision-making.

This course, AI for AI: Power of Prompt Engineering and Generative AI, begins by tracing the fascinating evolution of AI—from traditional programming and early neural networks to the rise of advanced generative models now powering applications in marketing, HR, business strategy, and beyond. You’ll build a solid understanding of what generative AI is, how it differs from traditional digital tools, and why it’s a game-changer across industries.

At the heart of this transformation is prompt engineering—the art and science of crafting precise, effective instructions that guide AI models to deliver accurate, relevant, and innovative results. You’ll learn to design well-structured prompts, see how vague versus precise inputs affect outcomes, and master key prompting strategies such as zero-shot, one-shot, and few-shot techniques. From there, we’ll explore prompt modifiers and model parameters like tokens and temperature, showing you how to fine-tune AI outputs for specific goals.

The course also introduces AI agents—autonomous systems that combine generative AI with intelligent automation and decision-making to handle complex tasks and workflows. By the end, you’ll have a comprehensive grasp of large language models (LLMs), prompt engineering workflows, and advanced prompting methods including Chain of Thought and iterative refinement.

Whether you’re a product manager, developer, or strategist, this program gives you the knowledge and hands-on skills to harness the full potential of generative AI—empowering you to lead in a rapidly evolving landscape and unlock new opportunities across diverse applications.