Mascot Logo Design: Master Creative Character Logo Design

Some of the most beloved brands are represented by mascots—think Michelin Man, KFC’s Colonel, or Tony the Tiger.

Mascot logos build personality and instant recognition.

But crafting a mascot that embodies a brand requires strong character design skills.

In this course, I’ll show you behind the curtain of how I develop and design an mascot logo for a real client.

We’ll cover:

Briefing & Research

Sketching

Digitising & Perfecting your logo

Some tips on design mindset and how I approach projects

I’ll guide you through my step-by-step process for designing mascot logos that are clean, distinctive, and built to last.

In this course, I’ll teach you how to design compelling mascots that resonate with audiences, work across different mediums, and bring brands to life.

And if you’re not 110% confident in your final logo, I’ll personally help you refine it.

This is a module from my Brand Designer Pro program at Lancaster Academy, designed to make you an expert in mascot logo design.

If you would like to check out Brand Designer Pro, you can find out more on google.

And if you have any questions just let me know, I am happy to help you.

See you inside!

Scott Lancaster, Founder of Lancaster Academy