Emblem Logo Design: Crafting Classic & Timeless Emblem Logos

Emblem logos are steeped in tradition—think Harley-Davidson, Starbucks, or NFL.

These logos demand authority, heritage, and trust.

But designing an emblem that feels both classic and modern requires skill.

In this course, I’ll teach you how to create emblems that are detailed, structured, and beautifully balanced—without looking outdated.

In this course, I’ll show you behind the curtain of how I develop and design an emblem logo for a real client.

We’ll cover:

Briefing & Research

Sketching

Digitising & Perfecting your logo

Some tips on design mindset and how I approach projects

I’ll guide you through my step-by-step process for designing emblem logos that are clean, distinctive, and built to last.

You’ll learn how to refine compositions, integrate typography, and create emblems that work across print, digital, and merchandise.

And if you’re not 110% confident in your final design, I’ll personally help you refine it.

This is a module from my Brand Designer Pro program at Lancaster Academy, built to take your logo design skills to the next level.

If you would like to check out Brand Designer Pro, you can find out more on google.

And if you have any questions just let me know.

See you inside!

Scott Lancaster, Founder of Lancaster Academy